Anis Kothia
Mastering Bidding Strategies in Google Ads: Maximizing ROI and Performance.
In the highly competitive landscape of online advertising, a well-executed bidding strategy is essential to ensure optimal results and a...
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Anis Kothia
- May 8
- 2 min
IMPACT OF AI ON DIGITAL MARKETING
Artificial Intelligence (AI) has emerged as a game-changer in digital marketing. It has transformed the way marketers approach their...
10
Anis Kothia
- Sep 6, 2020
- 4 min
Why Social Media Is Important for Business Marketing
Let’s start with one simple fact: your business needs a social media presence. It doesn’t matter if you run a small local shop or a big...
46
Anis Kothia
- Sep 6, 2020
- 4 min
6 reasons why your business should be using Google Adwords.
The marketing world has changed dramatically in recent years and Google AdWords is one of the platforms creating this change. It’s one of...
25
Anis Kothia
- Sep 6, 2020
- 2 min
Google Shopping Campaigns: 3 Examples You Can Copy Now
If you’re an online retailer looking to enhance your reach, a simple Google Ads campaign might not cut it. To get your products in front...
97
Anis Kothia
- Sep 5, 2020
- 2 min
What is Integrated Marketing?
Why integrated multichannel marketing is essential to your business's success. Integrated Marketing is an approach to creating a unified...
131
Anis Kothia
- Sep 5, 2020
- 2 min
The Importance of Using Facebook Ads for eCommerce
In the past few years, Facebook has become one of the most important advertising vehicles for online retailers. If you offer goods and...
8
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