Anis KothiaMay 103 minMastering Bidding Strategies in Google Ads: Maximizing ROI and Performance.In the highly competitive landscape of online advertising, a well-executed bidding strategy is essential to ensure optimal results and a...
Anis KothiaMay 82 minIMPACT OF AI ON DIGITAL MARKETINGArtificial Intelligence (AI) has emerged as a game-changer in digital marketing. It has transformed the way marketers approach their...
Anis KothiaSep 6, 20204 minWhy Social Media Is Important for Business MarketingLet’s start with one simple fact: your business needs a social media presence. It doesn’t matter if you run a small local shop or a big...
Anis KothiaSep 6, 20204 min6 reasons why your business should be using Google Adwords.The marketing world has changed dramatically in recent years and Google AdWords is one of the platforms creating this change. It’s one of...
Anis KothiaSep 6, 20202 minGoogle Shopping Campaigns: 3 Examples You Can Copy NowIf you’re an online retailer looking to enhance your reach, a simple Google Ads campaign might not cut it. To get your products in front...
Anis KothiaSep 5, 20202 minWhat is Integrated Marketing?Why integrated multichannel marketing is essential to your business's success. Integrated Marketing is an approach to creating a unified...
Anis KothiaSep 5, 20202 minThe Importance of Using Facebook Ads for eCommerceIn the past few years, Facebook has become one of the most important advertising vehicles for online retailers. If you offer goods and...